Does a cash patient reduce the administrative cost of processing a claim? What techniques can be used to encourage visit by visit payments by cash patients? What should I do if a patient routinely “forgets” their wallet? At what point in the visit is it best to speak to patients about past due bills? Should we ask patients to bring in their payments? Why is it important to call patients as soon as their account is past due? How can we get patients to follow their treatment plan? How do we educate patients about our payment policies? Is a doctor required to file an insurance claim for a patient? When should an account be written off? Should cash patient be told our collection polices? What subjective factors can influence the success of the practice once it is sold? How do I know if I make money using coupons? Am I allowed to hire someone to solicit patients for my practice? Can I give free adjustments to patients in exchange for a referral? Is there a cost effective way of sending a newsletter to my patients? Are there effective, tried and true low cost marketing techniques? What is the most important factor influencing the selection of a chiropractor? What is the single most effective marketing tool a doctor has at their disposal? How much does the cost of care influence the selection of a doctor? What should be my primary objective in my marketing? How important is it that I mention the technique I use as part of my marketing efforts? How can advertising done by my competitors potentially help my practice? How can I calculate my effective marketing area? What are the most cost effective means to target my marketing message? What is the primary advantage and disadvantage of a direct marketing message (junk mail)? How do I use flyers, brochures, and newsletters in a cost effective way? How can I obtain the address for homes and apartments in my effective marketing area? How do I best use a limited marketing budget? Can marketing make a person switch chiropractors? Is telemarketing a good thing for chiropractors to use? Does a “rundown” building hurt me financially? Are potential patients motivated by coupon offers? Is it worth a premium to have my practice on a busy street? Are promotional coupons profitable? Why is TV and radio advertising most often a waste for a single practice doctor? Obviously I would like more patients from my marketing efforts, but is there a shorter range goal that will impact my efforts? How are consumers affected by chiropractic advertising? How can my health education classes be more effective? I like the idea of offering health education in my community. What are some tips on making the classes more effective? Is it a good idea to solicit for business while I am involved as a volunteer at a community activity? Should I consider a charge to attend my educational classes? Why should I consider directing some of my marketing activities to businesses? How does a cash practice eliminate the need for narrative reports? How can I network with small businesses effectively? How can I let my patients know that I am very active in the community? I do a lot of volunteer work and it has really helped my practice. I would like to encourage my patients and, at the same time, let them know that I really believe in our community. What approach can I use to accomplish this? Should I use my staff in my marketing efforts? Is it more difficult to do marketing in a cash practice environment? Do I have to worry that my marketing efforts are replicated by my competitors? How does a cash practice allow me to be more devoted to a patient’s health care need? How does a cash practice allow me to focus on productive not defensive patient assessment? Can a cash practice reduce my staff costs and related overhead expenses? How can a cash practice help me developing long term patients? Does it take unique skills to operate a cash practice? What are the primary motivations for a doctor converting to a cash practice? Will converting to a cash practice cause my practice income to decrease? How do I block out time for marketing work? Are there malpractice implications for a cash practice? What are cost effective ways to market a cash practice? How can eliminating direct contact with insurance companies with a cash practice improve the quality of care I offer to patients? What is effective patient communication in a cash practice? In a cash practice, how does effective listening help to build my practice? In a cash practice, how does patience in answering all patient questions, no matter how repetitive, help to build my practice? Do cash patients expected to be treated differently than those that have insurance? I want to convert to a cash practice. How do I make the transition? How often may we change the prices we charge for our services? Are we required to send anyone a written notice when we change our prices? How can we speak with patients who are more concerned with cost than quality of care? Can we offer a discount for “payment on the same day of service”? Should we give a patient a copy of our price list when it is requested? Can a doctor create special pricing if all family members are treated at the same time? Can a doctor offer a plan in which the patient makes a monthly payment and an individual or a family receives unlimited chiropractic care? Can a doctor offer a pre-payment discount? What is the proper way to give a same day payment discount? SCan you tell us some of the factors that go into setting a doctor’s price? We have patients that do not have insurance. May we offer them a discount? Must we take back the same day discount if the patient delays their payment? May we offer a rebate to patients who do not have insurance for their acute care? Can we give discounts based on the amount or frequency of care? Must I document a patient’s financial hardship before offering financial assistance? May we offer extended payment plans? Is a doctor allowed to have more than one price list? Are there any special laws we have to follow before we offer financing to our patients? Can we offer payment plans tied to when a patient is paid? Does the state publish suggested notification language for a late charge? Once a late charge has been added to a patient’s account, do they have the right to take as long as they want to pay their balance? Why would a patient complain or sue us if we overlook the late charge law and allow them to continue to add to their account even when it is past due? What is the maximum amount we may add to a patient’s account as a late charge? We set an interest rate below 12%. May we raise the rate? What are the major differences between finance and late charges? What is the potential problem when a doctor offers a “cash discount”? Are there any special requirements before we add finance charges? May finance or late charges be charged to a patient with an overdue worker’s compensation account? Does the state require us to have anything in writing before we charge interest or finance charges? May we add a late fee to the patient’s bill without notifying them? Does a monthly statement that include interest charges meet the states disclosure law? May we add interest to overdue personal injury cases? What are the requirements for a credit application? What is the purpose of a “Marital Agreement Notice”? Why should we always bill at our “list” price? Are there penalties for doctors that violate the interest/finance charge laws? How do I get my doctor from making financial arrangements with patients? Are collection agencies more expensive than using staff? How do we enforce our policy that discounts may only given if the patient pays on time? Can we call patients to remind them of payment due dates? Is there any way to screen potential patients to determine if they are likely to pay their bills? Do form letters work as well as phone calls for past due accounts?
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